Pour la Victoire is a brand synonymous with some of the shoes that friends of mine have squealed over the loudest. This is no coincidence; PLV footwear is treasure-able for different reasons – they feature a distinct throwback style that offers rugged femininity.
The four shoes below are part of the SS10 collection; heels feature on-trend cut outs, summer brights and a basic black for evening. My most favorite is the PLV interpretation of the classic spectator; they are near flat which means ideal for day to day use, and white leather that will only look more kickass with age.
Pour la Victoire is carried at multiple locations in Vancouver, and online – check out the list.

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